成長策略
by:
高登第; Stalk, George; 史托克 ((Stalk, George))
(Language materials, printed)
, [譯]
品牌管理
by:
艾克 ((Aaker, David A.)); Aaker, David A; 高登第
(Language materials, printed)
, [譯]
品牌領導 = Brand Leadership
by:
高登第; Aaker, David A; Joachimsthaler, Erich; 喬幸斯瑟勒 ((Joachimsthaler, Erich)); 艾克 ((Aaker, David A.))
(Language materials, printed)
, [譯]
科特勒 : 新世紀行銷宣言
by:
Jain, Dipak C; 麥森西 ((Maesincee, Suvit)); 高登第; Maesincee, Suvit; 詹恩 ((Jain, V. K.)); 科特勒 ((Kotler, Philip))
(Language materials, printed)
, [譯]
