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探討影響消費者節日依附與品牌依附之關鍵因素 = = Antecedent...

吳金燕

探討影響消費者節日依附與品牌依附之關鍵因素 = = Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	探討影響消費者節日依附與品牌依附之關鍵因素 =/ 吳金燕.
Reminder of title:	Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals /
remainder title:	Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals.
Author:	吳金燕
Published:	雲林縣 :國立虎尾科技大學 , : 民112.07.,
Description:	[7], 113面 :圖, 表 ; : 30公分.;
Notes:	指導教授: 解燕豪.
Subject:	Attachment Theory. -
Online resource:	電子資源

探討影響消費者節日依附與品牌依附之關鍵因素 = = Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals /
吳金燕

探討影響消費者節日依附與品牌依附之關鍵因素 =Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals /Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals.吳金燕. - 初版. - 雲林縣 :國立虎尾科技大學 ,民112.07. - [7], 113面 :圖, 表 ;30公分.

指導教授: 解燕豪.

碩士論文--國立虎尾科技大學企業管理系經營管理碩士班.

含參考書目.

(平裝).Subjects--Topical Terms:

1421816
Attachment Theory.

探討影響消費者節日依附與品牌依附之關鍵因素 = = Antecedents of Consumer's Festival Attachment and Brand Attachment in Online Shopping Festivals /
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