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Drip or Drop : = Evidence on State Dependence and Consumption Constraints from TV Streaming.
紀錄類型:
書目-語言資料,手稿 : Monograph/item
正題名/作者:
Drip or Drop :/
其他題名:
Evidence on State Dependence and Consumption Constraints from TV Streaming.
作者:
Zeller, Jonathan Alden.
面頁冊數:
1 online resource (103 pages)
附註:
Source: Dissertations Abstracts International, Volume: 85-03, Section: A.
Contained By:
Dissertations Abstracts International85-03A.
標題:
Behavior. -
電子資源:
click for full text (PQDT)
ISBN:
9798380266864
Drip or Drop : = Evidence on State Dependence and Consumption Constraints from TV Streaming.
Zeller, Jonathan Alden.
Drip or Drop :
Evidence on State Dependence and Consumption Constraints from TV Streaming. - 1 online resource (103 pages)
Source: Dissertations Abstracts International, Volume: 85-03, Section: A.
Thesis (Ph.D.)--Stanford University, 2023.
Includes bibliographical references
I study how state dependence affects consumer choices when consumption is constrained by product release strategies. Using a unique dataset of automatically-logged user-level TV streaming data, I show that constraints on users' consumption imposed by the availability of episodes affect consumption choices and that these choices lead to state dependence within and across shows. This implies that show-level policies will affect aggregate consumption outcomes. However, because consumers communicate about TV shows, user-level experimentation with episode release timing is practically infeasible. Instead, I estimate a structural model of TV watching that includes state dependence and consumption constraints via episode availability. This enables the evaluation of counterfactual episode release policies. I allow state dependence to spill over to other shows and to affect subsequent choices, thereby linking release policy and total viewership outcomes. I find evidence for state dependence and imperfect spillovers across shows. Counterfactual simulations highlight the importance of episode release timing as an input to overall watching behavior for streaming platforms. This work has implications for product availability strategies and policies which encourage varying patterns of consumption in any setting where consumption is constrained or may be state-dependent.
Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024
Mode of access: World Wide Web
ISBN: 9798380266864Subjects--Topical Terms:
582559
Behavior.
Index Terms--Genre/Form:
554714
Electronic books.
Drip or Drop : = Evidence on State Dependence and Consumption Constraints from TV Streaming.
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Source: Dissertations Abstracts International, Volume: 85-03, Section: A.
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Advisor: Narayanan, Sridhar.
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