Wheeler, Anthony M.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
An Experimental Investigation of Skipping Behavior in YouTube Advertising : = The Effect of Humor on Attention, Attitude, and Brand Recall.
by:
ProQuest Information and Learning Co.; University of South Alabama.; Wheeler, Anthony M.
(Language materials, manuscript)
Subjects