Reinecke, Sven.
Overview
Works: | 0 works in 1 publications in 1 languages |
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Titles
Strategic Marketing = Market-Oriented Corporate and Business Unit Planning /
by:
Reinecke, Sven.; Tomczak, Torsten.; Kuss, Alfred.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
Active price management = be a price maker, not a price taker! /
by:
Noll, Laura Johanna.; SpringerLink (Online service); Reinecke, Sven.
(Language materials, printed)