Galan-Ladero, M. Mercedes.
Overview
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Titles
Applied Social Marketing and Quality of Life = Case Studies from an International Perspective /
by:
SpringerLink (Online service); Rivera, Reynaldo G.; Galan-Ladero, M. Mercedes.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Case Studies on Social Marketing = A Global Perspective /
by:
Galan-Ladero, M. Mercedes.; SpringerLink (Online service); Alves, Helena M.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Cause-Related Marketing = Case Studies From a Global Perspective /
by:
Galera-Casquet, Clementina.; Alves, Helena M.; SpringerLink (Online service); Galan-Ladero, M. Mercedes.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Subjects
Media Sociology.
Business Ethics.
Industrial psychology.
Communication.
Nonprofit organizations.
Public Policy.
Industrial and Organizational Psychology.
Non-Profit Organizations and Public Enterprises.
Corporate Social Responsibility.
Employee health promotion.
Employee Health and Wellbeing.
Public policy.
Mass media.
Marketing.
Quality of life.
Quality of Life Research.
Social responsibility of business.
Entrepreneurship.
Business ethics.