Candelo, Elena.
Overview
| Works: | 0 works in 0 publications in 0 languages | |
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Titles
Marketing Innovations in the Automotive Industry = Meeting the Challenges of the Digital Age /
by:
Candelo, Elena.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
Subjects
Automobile industry and trade.
Automotive Industry.
Business—Data processing.
Engineering economics.
Engineering Economics, Organization, Logistics, Marketing.
Engineering economy.
Industrial management.
Information technology.
Innovation/Technology Management.
IT in Business.
Management.
Marketing.