Covers
Wu, Shuang.
Overview
| Works: | 0 works in 0 publications in 0 languages | |
|---|---|---|
Titles
From Micro to Macro: Dealing with Uncertainties in the Global Marketplace = Proceedings of the 2020 Academy of Marketing Science (AMS) Annual Conference /
by:
Wu, Shuang.; Pantoja, Felipe.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Enlightened Marketing in Challenging Times = Proceedings of the 2019 AMS World Marketing Congress (WMC) /
by:
Wu, Shuang.; Pantoja, Felipe.; Krey, Nina.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Marketing Opportunities and Challenges in a Changing Global Marketplace = Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference /
by:
Pantoja, Felipe.; SpringerLink (Online service); Krey, Nina.; Wu, Shuang.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Celebrating the Past and Future of Marketing and Discovery with Social Impact = 2021 AMS Virtual Annual Conference and World Marketing Congress /
by:
Wu, Shuang.; Jochims, Bruna.; Allen, Juliann.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/edt]
Subjects
Emerging Markets/Globalization.
Industrial management.
Markets.
Innovation/Technology Management.
Artificial intelligence.
Luxury.
Business Strategy/Leadership.
Customer Relationship Management.
Globalization.
Customer relations—Management.
Motivation research (Marketing).
Business Strategy and Leadership.
International economic integration.
Consumer Behavior.
Emerging Markets and Globalization.
Artificial Intelligence.
Marketing.
Consumer behavior.
Management.
Consumer Behavior .
Leadership.
Strategic planning.
Luxury goods industry.