Peter, J. Paul
Overview
            | Works: | 0 works in 5 publications in 2 languages | |
|---|---|---|
Titles
          
                  
                    行銷管理
                  
                  by: 
                  彼得 ((Peter, J. Paul)); 李芝屹; Donnelly, James H; Peter, J. Paul; 唐納利 ((Donnelly, James H.))
                  (Language materials, printed)
                  
                  
                
                  
                    A Preface to marketing management
                  
                  by: 
                  Donnelly, James H; Peter, J. Paul
                  (Language materials, printed)
                  
                  
                
                  
                    Strategic management : concepts and applications
                  
                  by: 
                  Certo, Samuel C; Peter, J. Paul
                  (Language materials, printed)
                  
                  
                
                  
                    消費者行為
                  
                  by: 
                  彼得 ((Peter, J. Paul)); 歐爾森 ((Olson, Margrethe H.)); Olson, Jerry C; 賴其勛; Peter, J. Paul
                  (Language materials, printed)
                  
                  
                
                  
                    Marketing : creating value for customers
                  
                  by: 
                  Churchill, Gilbert AJr; Peter, J. Paul
                  (Language materials, printed)