像經濟學家一樣思考
by:
艾克 ((Aaker, David A.)); 解本遠; Eker, Thomas
(Language materials, printed)
, [著]
品牌管理
by:
艾克 ((Aaker, David A.)); Aaker, David A; 高登第
(Language materials, printed)
, [著]
品牌領導 = Brand Leadership
by:
Joachimsthaler, Erich; 高登第; 喬幸斯瑟勒 ((Joachimsthaler, Erich)); 艾克 ((Aaker, David A.)); Aaker, David A
(Language materials, printed)
, [著]
