曾光華

Overview

Works:	1 works in 9 publications in 1 languages

Titles

觀光與餐旅行銷 : 體驗.人文.美感 by: 曾光華; 饒怡雲; 陳貞吟 (Language materials, printed) , [著]

行銷企劃 = Marketing planning : 邏輯.創意.執行力; logic, creativity, implementation by: 曾光華 (Language materials, printed) , [著]

行銷學原理 = Principles of marketing by: 饒怡雲; 曾光華 (Language materials, printed) , [著]

觀光與餐旅行銷 = Marketing for tourism and hospitality : experiential, humanistic, esthetic; 體驗.人文.美感 by: 饒怡雲; 陳貞吟; 曾光華 (Language materials, printed) , [著]

服務業行銷與管理 = Services marketing : 品質提升與價值創造; quality enhancement & value creation by: 曾光華 (Language materials, printed) , [著]

行銷管理 = Marketing management : 理論解析與實務應用; theory and applications by: 曾光華 (Language materials, printed) , [著]

行銷學原理 = Principles of marketing by: 饒怡雲; 曾光華 (Language materials, printed)

消費者行為 = Consumer behavior : 洞察生活、掌握行銷; life and marketing by: 曾光華 (Language materials, printed) , [著]

贏在推甄與面試 = Succeed in self-recommendation and interviews : marking yourself creatively; 創意卓越的自我行銷 by: 曾光華 (Projected and video material) , [主講]

Subjects