波特 ((Porter, Michael E.))

競爭策略 = Competitive strategy : techniques for analyzing industries and competitors; 產業環境及競爭者分析 by: 波特 ((Porter, Michael E.)); Porter, Michael E.; 周旭華 (Language materials, printed) , [著]

競爭優勢 = Competitive advantage : creating and sustaining superior performance by: Porter, Michael E.; 波特 ((Porter, Michael E.)); 邱如美; 李明軒 (Language materials, printed) , [著]