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What images really tell us : = visua...

Mariani, Massimo.

What images really tell us : = visual rhetoric in art, graphic design and advertisement /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	What images really tell us :/ Massimo Mariani.
Reminder of title:	visual rhetoric in art, graphic design and advertisement /
Author:	Mariani, Massimo.
Published:	Barcelona, Spain :Hoaki Books, : c2019.,
Description:	269 p. :ill. (some col.) ; : 25 cm.;
Subject:	Visual perception. -
ISBN:	9788417656041 (pbk.) :

What images really tell us : = visual rhetoric in art, graphic design and advertisement /
Mariani, Massimo.

What images really tell us :visual rhetoric in art, graphic design and advertisement /Massimo Mariani. - English ed. - Barcelona, Spain :Hoaki Books,c2019. - 269 p. :ill. (some col.) ;25 cm.

Includes bibliographical references (p. 267-269).

How do images hold and convey meaning? How do we understand them? What are they trying to say? How do they persuade and influence us? This publication analyses the meaning and construction of images, through-out history to present times, from the point of view of visual rhetoric. From advertising to graphic design, cinema and art, this book takes the reader on a journey of metaphors, metonymies, hyperboles and other rhetorical figures, which compose the visual language and the power of its meaning. By learning to identify them, and through examples of how they have been used, the reader will learn how to use and master the language of images.--Backcover.

ISBN: 9788417656041 (pbk.) :NT978Subjects--Topical Terms:

555795
Visual perception.

LC Class. No.: NC997 / .M3713 2019

Dewey Class. No.: 741.6

What images really tell us : = visual rhetoric in art, graphic design and advertisement /
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020 $a 9788417656041 (pbk.) : $c NT978
020 $a 8417656049 (pbk.)
035 $a (OCoLC)on1084330694
035 $a (SXUdb)236976
035 $a 19016197
040 $a YDX $b eng $c YDX $d YDXIT $d GSE $d OCLCF $d SXUdb $d NFU
041 0 $a eng
050 4 $a NC997 $b .M3713 2019
082 0 4 $a 741.6 $2 23
100 1 $a Mariani, Massimo. $3 1312051
245 1 0 $a What images really tell us : $b visual rhetoric in art, graphic design and advertisement / $c Massimo Mariani.
250 $a English ed.
260 $a Barcelona, Spain : $b Hoaki Books, $c c2019.
300 $a 269 p. : $b ill. (some col.) ; $c 25 cm.
504 $a Includes bibliographical references (p. 267-269).
520 $a How do images hold and convey meaning? How do we understand them? What are they trying to say? How do they persuade and influence us? This publication analyses the meaning and construction of images, through-out history to present times, from the point of view of visual rhetoric. From advertising to graphic design, cinema and art, this book takes the reader on a journey of metaphors, metonymies, hyperboles and other rhetorical figures, which compose the visual language and the power of its meaning. By learning to identify them, and through examples of how they have been used, the reader will learn how to use and master the language of images.--Backcover.
650 0 $a Visual perception. $3 555795
650 0 $a Graphic arts. $3 595479