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Understanding the Creative Economy and the Future of Employment

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Understanding the Creative Economy and the Future of Employment / by Jorge Eduardo Fernandez-Pol, Charles Harvie.
Author:	Fernandez-Pol, Jorge Eduardo.
other author:	Harvie, Charles.
Description:	XXII, 191 p. 39 illus., 26 illus. in color.online resource. :
Contained By:	Springer Nature eBook
Subject:	Management. -
Online resource:	https://doi.org/10.1007/978-981-15-1652-8
ISBN:	9789811516528

Understanding the Creative Economy and the Future of Employment
Fernandez-Pol, Jorge Eduardo.

Understanding the Creative Economy and the Future of Employment [electronic resource] /by Jorge Eduardo Fernandez-Pol, Charles Harvie. - 1st ed. 2020. - XXII, 191 p. 39 illus., 26 illus. in color.online resource.

Chapter 1. A Bird’s-eye View of the Economy and Economics -- Chapter 2. What a Creative Economy Is and How It Works -- Chapter 3. Creativity and Intellectual Property -- Chapter 4. Innovation Environment -- Chapter 5. Microeconomic Aspects of Innovation -- Chapter 6. Looking to the Near Future -- Chapter 7. Looking to the Distant Future -- Afterthought -- Index of Names -- Subject Index.

The motivation of this book is simple, yet fundamental: No complete understanding of the modern economy is possible without a thorough grounding in the field of innovation as an economic activity. The book, as its title emphasizes, aims at helping readers to gain a comprehension of two inextricably linked issues: challenging innovation and the future of human work. To this end, the book integrates a triad of topics: innovation as an economic activity, modus operandi of an innovation-driven economy, and the persistent progression toward automation of human jobs. The main message conveyed by this book is that a creative economy will converge to an economy governed by smart machines aka robots, but will produce benefits if addressed in a rational manner. As to the salient features of this book, Accessibility: Accessible to readers with only cursory knowledge (if any) in economics Style: Adherence to a discursive, non-mathematical style Brevity: Covers material in a succinct, easily understandable manner, drawing upon real world examples Appendices: Each chapter is supplemented with appendices that elaborate upon pertinent real world examples and applications Self-contained: All the key concepts are defined and exemplified within the book Applicability: Uses examples that resonate with a wide audience of readers concerned about the advance of robots Non-mathematical diagrams: Provides accessible and readily understandable figures/graphs Protective stance: Contains a rational response to the march of the robots which is useful for workers of all ages.

ISBN: 9789811516528

Standard No.: 10.1007/978-981-15-1652-8doiSubjects--Topical Terms:

558618
Management.

LC Class. No.: HD28-70

Dewey Class. No.: 658.514

Understanding the Creative Economy and the Future of Employment
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