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Media Literacy and Entertainment Media : = A Comparative Experiment for Understanding Student Engagement and Enjoyment.

Record Type:	Language materials, manuscript : Monograph/item
Title/Author:	Media Literacy and Entertainment Media :/
Reminder of title:	A Comparative Experiment for Understanding Student Engagement and Enjoyment.
Author:	Burth, Shannon.
Description:	1 online resource (85 pages)
Notes:	Source: Masters Abstracts International, Volume: 84-12.
Contained By:	Masters Abstracts International84-12.
Subject:	Communication. -
Online resource:	click for full text (PQDT)
ISBN:	9798379713447

Media Literacy and Entertainment Media : = A Comparative Experiment for Understanding Student Engagement and Enjoyment.
Burth, Shannon.

Media Literacy and Entertainment Media :A Comparative Experiment for Understanding Student Engagement and Enjoyment. - 1 online resource (85 pages)

Source: Masters Abstracts International, Volume: 84-12.

Thesis (M.A.)--Syracuse University, 2023.

Includes bibliographical references

Media literacy has become increasingly important, as our digital media landscape continues to grow and change. Countless studies have been done to explore the importance and impact of media literacy interventions. However, existing studies infrequently measure levels of enjoyment and engagement associated with these interventions. By applying the theoretical lens of edutainment and critical enjoyment, this research will hypothesize that entertainment media will be most engaging, enjoyable, and enduring for media literacy-based activities. Using an experimental design (N = 44), this study will compare these variables across three conditions (memes, ads, news headlines). The findings from this study lack statistical power but reveal opportunities for future research.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798379713447Subjects--Topical Terms:

556422
Communication.
Subjects--Index Terms:

EdutainmentIndex Terms--Genre/Form:

554714
Electronic books.

Media Literacy and Entertainment Media : = A Comparative Experiment for Understanding Student Engagement and Enjoyment.
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504 $a Includes bibliographical references
520 $a Media literacy has become increasingly important, as our digital media landscape continues to grow and change. Countless studies have been done to explore the importance and impact of media literacy interventions. However, existing studies infrequently measure levels of enjoyment and engagement associated with these interventions. By applying the theoretical lens of edutainment and critical enjoyment, this research will hypothesize that entertainment media will be most engaging, enjoyable, and enduring for media literacy-based activities. Using an experimental design (N = 44), this study will compare these variables across three conditions (memes, ads, news headlines). The findings from this study lack statistical power but reveal opportunities for future research.
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