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以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 = ...

張采薇

以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 = = Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 =/ 張采薇.
Reminder of title:	Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker /
remainder title:	Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker.
Author:	張采薇
Published:	雲林縣:國立虎尾科技大學, : 民107.07.,
Description:	[10], 94 面 :圖, 表 ; : 30公分.;
Notes:	指導教授: 梁直青.
Subject:	消費者行為. -
Online resource:	電子資源

以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 = = Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker /
張采薇

以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 =Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker /Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker.張采薇. - 初版. - 雲林縣:國立虎尾科技大學,民107.07. - [10], 94 面 :圖, 表 ;30公分.

指導教授: 梁直青.

碩士論文--國立虎尾科技大學企業管理系經營管理碩士在職專班.

含參考書目.

(平裝).Subjects--Topical Terms:

833535
消費者行為.

以教育本位行銷方式探討廣告效果對於消費者行為的影響-以電鍋廣告為例 = = Using education-based marketing to Explore the Impact of Advertising Effectiveness on Consumer Behavior –A Case Study of a Rice Cooker /
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