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Routledge interpretive marketing research
Titles
consuming books
consuming books
visual consumption
visual consumption
interpretation in social life, socia...
interpretation in social life, social science, and marketing
interpreting consumer choice
interpreting consumer choice
marketing discourse
marketing discourse
explorations in consumer culture theory
explorations in consumer culture theory
music, movies, meanings, and markets
music, movies, meanings, and markets
managing service firms
managing service firms
visual consumption
visual consumption
consuming books
consuming books
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