衝動性購買.

消費者焦點關注影響衝動性購買-以台灣夜市為例 = = Consumer Focus Affects Impulse Buying in Taiwan Night Market / by: (書目-語言資料,印刷品)

探討衝動性購買與再購意願之關係 = = Exploring the Relationship between Impulse Purchase and Repurchase Intention / by: (書目-語言資料,印刷品)

衝動性購買與生理訊號變化關聯探究 = = The Relationship Between Online Impulsive Purchase and Physiological Signal Changes. / by: (書目-語言資料,印刷品)

Galvanic Skin Response.

Impulsive purchase.

Word-of-Mouth.

Self-Determination Theory.

night market.

Scarcity.

customer focus strategy.

Promotion.

Brainwave.

獨特性需求.

Expectation-Confirmation Theory.

消費者焦點關注策略.

Theory of Planned Behavior.

Impulse buying.

Need for Uniqueness.

夜市

Impulsive behavior.

口碑.

衝動性行為.

demographic features.

稀少性.

Time Pressure.

期望確認理論.

腦波.

自我決定理論.

Impulse Purchase.

衝動性購買.

膚電反應.

計畫行為理論.

cluster analysis.

促銷方式.

集群分析.

時間壓力.

人口學特徵.