Revisit Intention.

宗教文化節慶及文創紀念品的知覺真實性與其對宮廟重遊意圖影響研究:以北港鎮武德宮為例 = = The Impact of Visitors’ Perceived Authenticity of Religious Festivals and Souvenirs on Revisit Intentions to a Temple:The Case of Wute Temple, Beigang / by: (書目-語言資料,印刷品)

探討服務品質、旅遊體驗與重遊意願之關係-以鵝媽媽鵝童樂園為例 = = Investigating the Relationships among Service Quality, Travel Experience and Revisit Intention:Evidence from the Mother Goose Bubble Paradise / by: (書目-語言資料,印刷品)

社群媒體中之感官意象與重遊意願 -以地方文化型景點為例 = = Sensory Impression and Tourist Revisiting Intention through the Social Media Website of Local Cultural Attractions. / by: (書目-語言資料,印刷品)

品牌權益與體驗價值對重遊意圖影響之研究―以良作工場農業文創館為例 = = Relationships among Brand Equity,Experiential Value, and Revisit Intention:The Case of Nextland / by: (書目-語言資料,印刷品)

實境遊戲之文化認知、體驗價值與重遊意願之研究—以建國眷村為例 = = The Study of Cultural Cognition, Experiential Value and Revisiting Intention in Reality Game - Taking Jianguo Military Dependents' Village as An Example / by: (書目-語言資料,印刷品)

服務品質.

Eye tracking.

文創紀念品.

文化認知.

Travel Experience.

重遊意願.

Religious and Cultural Festivals.

Cultural and Creative Souvenirs.

Tourist satisfaction.

Revisit Intention.

Service Quality.

觀光工廠.

Experiential Value.

Tourist loyalty.

Cultural Cognition.

知覺真實性.

眼動.

感官意象.

遊客滿意度.

遊客忠誠度.

宗教文化節慶.

Visual Attention.

Sensory Impression.

體驗價值.

品牌權益.

重遊意圖.

Perceived Authenticity.

Brand Equity.

視覺注意力.

電子口碑.

旅遊體驗.

Reality Game.

實境遊戲.

Electronic word-of-mouth.

Tourism Factory.