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Titles
Subjects
Repurchase Intention.
Overview
Works:
2 works in 2 publications in 2 languages
Titles
行銷模式與服務品質對再購意願之影響 -以人壽保險為例 = = The Impact of Marketing Models and Service Quality on Customer Repurchase Intentions :Evidence from Life Insurance Industry /
by:
(Language materials, printed)
品牌形象、體驗行銷與再購意願之研究-以雲林縣古坑鄉農會農業休閒中心為例 = = A Study of Brand Image, Experiential Marketing and Repurchase Intention:Evidence from the Agriculture Center of Gukeng Township Farmers' Association of Yunlin County /
by:
(Language materials, printed)
Subjects
服務品質.
品牌形象.
Brand image.
行銷模式.
人壽保險.
再購意願.
體驗行銷.
Service Quality.
Repurchase Intention.
Marketing Model.
Experiential Marketing.
Life Insurance.
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