勞資對立.

南山人壽經營權轉讓後的品牌形象、知覺品質與忠誠度之研究 = = Study on Brand Image, Perceived Quality and Loyalty of Nan Shan Life Insurance after Transfer of Franchise / by: (Language materials, printed)

Brand Image.

confronting positions of labor-management.

Loyalty.

Perceived Quality.

勞資對立.

品牌形象.

忠誠度.

知覺品質.