Engel, James F

概要

作品:	1 作品在 6 項出版品 2 種語言

書目資訊

Consumer behavior by: Miniard, Paul W; Blackwell, Roger D; Engel, James F (書目-語言資料,印刷品)

Promotional strategy : managing the marketing communications process by: Warshaw, Martin R; Engel, James F; Kinnear, Thomas C (書目-語言資料,印刷品)

Promotional strategy : an integrated marketing communication approach by: Engel, James F (書目-語言資料,印刷品)

消費者行為 by: 謝文雀; 布萊克維爾 ((Blackwell, Roger D.)); Miniard, Paul W; Blackwell, Roger D; 恩格爾 ((Engel, James F.)); Engel, James F; 明尼爾德 ((Miniard, Paul W.)) (書目-語言資料,印刷品)

Consumer behavior by: Blackwell, Roger D; Miniard, Paul W; Engel, James F (書目-語言資料,印刷品)

Consumer Behavior by: Blackwell, Roger D; Miniard, Paul W; Engel, James F (書目-語言資料,印刷品)

主題

658.8/2 HF5415 消費心理學 658.5 Marketing Consumer behavior Advertising 658.8/342 HF5415.32 Marketing research 市場學 658.8342