Mauborgne, Renee

Blue ocean strategy : how to create uncontested market space and make the competition irrelevant by: Mauborgne, Renee; Kim, W. Chan (Language materials, printed)

藍海策略 : 開創無人競爭的全新市場 by: 莫伯尼 ((Mauborgne, Renee)); 金偉燦 ((Kim, W.Chan)); Kim, W.Chan; 黃秀媛; Mauborgne, Renee (Language materials, printed)