行銷學 = Marketing : theories and pract...
劉玉琰

 

  • 行銷學 = Marketing : theories and practices; 理論與實務
  • Record Type: Language materials, printed : monographic
    Paralel Title: Marketing
    Title Information: theories and practices
    Author: 劉玉琰,
    Place of Publication: 臺北市
    Published: 智勝文化;
    Year of Publication: 1999[民88]
    Edition: 初版
    Description: [16],711面圖,表 : 26公分;
    Subject: 市場學 -
    Subject: 銷售 - 個案研究 -
    ISBN: 9577291333
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