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Marketing management

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Kotler, Philip

Marketing management

Record Type:	Language materials, printed : monographic
Author:	KotlerPhilip,
Place of Publication:	[Upper Saddle River, N.J.], [London]
Published:	Pearson Education International;
Year of Publication:	c2003
Edition:	11th ed., international ed
Description:	xxix, [738] pcol. ill : 26 cm;
Series:	Prentice Hall marketing
Subject:	Marketing - Management -
ISBN:	0130497150

Marketing management
Kotler, Philip

Marketing management / Philip Kotler - 11th ed., international ed. - [Upper Saddle River, N.J.], [London] : Pearson Education International, c2003. - xxix, [738] p ; col. ill ; 26 cm. - (Prentice Hall marketing).
Includes bibliographical references and index.
ISBN 0130497150
Marketing -- Management

Marketing management
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009 aoc0023
010 1 $a 0130497150 $b (pbk.) $d NT
020 $a bA243826 $a us
100 $a 20080130f 2003m y0engy01 b
101 0 $a eng
200 1 $a Marketing management $f Philip Kotler
205 $a 11th ed., international ed
210 $a [Upper Saddle River, N.J.], [London] $c Pearson Education International $d c2003
215 0 $a xxix, [738] p $c col. ill $d 26 cm
225 2 $a Prentice Hall marketing
320 $a Includes bibliographical references and index
410 0 $1 2001 $a Prentice Hall marketing
606 $a Marketing $x Management $3 442834 $2 lc $3 724793
700 $a Kotler $b Philip $3 390088
801 1 $a cw $b 國立虎尾科技大學圖書館圖書館 $c 20040804

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E024259

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658.8 K87 2003

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