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The customer centric enterprise : ad...

Tseng, Mitchell M (1947)

The customer centric enterprise : advances in mass customization and personalizaton

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	advances in mass customization and personalizaton
其他作者:	TsengMitchell M, 1947
其他作者:	PillerFrank T, 1969
出版地:	Berlin
出版者:	Springer;
出版年:	c2003
面頁冊數:	xii, 535 pill : 24 cm;
標題:	Flexible manufacturing systems -
標題:	Product management -
標題:	Marketing - Management -
標題:	Customer relations -
標題:	Relationship marketing -
ISBN:	3540024921

The customer centric enterprise : advances in mass customization and personalizaton
The customer centric enterprise : advances in mass customization and personalizaton / Mitchell M. Tseng, Frank T. Piller, editors - Berlin : Springer, c2003. - xii, 535 p ; ill ; 24 cm.
Includes bibliographical references.
ISBN 3540024921
Flexible manufacturing systemsProduct managementMarketingCustomer relationsRelationship marketing -- Management

Tseng, Mitchell M

The customer centric enterprise : advances in mass customization and personalizaton
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