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Enterprise one to one : tools for co...

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Rogers, Martha (Ph.D)

Enterprise one to one : tools for competing in the interactive age

紀錄類型:	書目-語言資料,印刷品 : 單行本
副題名:	tools for competing in the interactive age
作者:	PeppersDon,
其他作者:	RogersMartha,
出版地:	New York
出版者:	Currency Doubleday; Currency Doubleday;
出版年:	1999
版本:	1st Currency pbk. ed
面頁冊數:	xxv, 436 pill : 19 cm;
標題:	Market segmentation -
標題:	Customer relations -
標題:	Relationship marketing -
標題:	Technological innovations -
ISBN:	038548755X

Enterprise one to one : tools for competing in the interactive age
Peppers, Don

Enterprise one to one : tools for competing in the interactive age / Don Peppers and Martha Rogers - 1st Currency pbk. ed. - New York : Currency Doubleday, 1999. - xxv, 436 p ; ill ; 19 cm.
Includes bibliographical references (p. [392]-414) and index.
ISBN 038548755X
Market segmentationCustomer relationsRelationship marketingTechnological innovations

Rogers, Martha

Enterprise one to one : tools for competing in the interactive age
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