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Marketing strategy

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Ferrell, O. C.

Marketing strategy

Record Type:	Language materials, printed : monographic
Author:	FerrellO. C.,
Alternative Intellectual Responsibility:	HartlineMichael D.,
Place of Publication:	Mason, OH
Published:	Thomson/South-Western;
Year of Publication:	c2008.
Edition:	4th ed.
Description:	xxii, 717 p.ill. : 26 cm.;
Subject:	Marketing - Management -
Notes:	Includes bibliographical references (p. 674-694) and indexes.
ISBN:	9780324362725

Marketing strategy
Ferrell, O. C.

Marketing strategy / O.C. Ferrell, Michael D. Hartline. - 4th ed.. - Mason, OH : Thomson/South-Western, c2008.. - xxii, 717 p. ; ill. ; 26 cm..
Includes bibliographical references (p. 674-694) and indexes..
ISBN 9780324362725ISBN 0324362722ISBN 032454426XISBN 9780324544268
Marketing -- Management

Hartline, Michael D.

Marketing strategy
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010 1 $a 9780324362725
010 1 $a 0324362722 $b pbk.
010 1 $a 032454426X $b ISE : pbk.
010 1 $a 9780324544268 $b ISE : pbk. $d NT972
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101 0 $a eng
102 $a us
105 $a a a 001yy
200 1 $a Marketing strategy $f O.C. Ferrell, Michael D. Hartline.
205 $a 4th ed.
210 $a Mason, OH $d c2008. $c Thomson/South-Western
215 1 $a xxii, 717 p. $c ill. $d 26 cm.
300 $a Includes bibliographical references (p. 674-694) and indexes.
606 $a Marketing $x Management $3 442834 $2 lc $3 724793
676 $a 658.8 $v 22
680 $a HF5415.13 $b .M3586 2008
700 $a Ferrell $b O. C. $3 550981
701 $a Hartline $b Michael D. $3 550982
801 0 $a US $b DLC $c 20081201 $g AACR2
801 2 $a TW $b NFU $c 20090722 $g CCR $m 3

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E028768

圖書館3F 書庫

一般圖書(BOOK)

一般圖書

658.8 F383 2008

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1 records • Pages 1 •
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