觀光與餐旅行銷 = Marketing for tourism and ...
曾光華

 

  • 觀光與餐旅行銷 = Marketing for tourism and hospitality : experiential, humanistic, esthetic; 體驗.人文.美感
  • Record Type: Language materials, printed : monographic
    Paralel Title: Marketing for tourism and hospitality
    Title Information: experiential, humanistic, esthetic
    Author: 曾光華,
    Alternative Intellectual Responsibility: 饒怡雲,
    Alternative Intellectual Responsibility: 陳貞吟,
    Place of Publication: 臺北縣三重市
    Published: 前程文化出版;
    Year of Publication: 2008.07
    Edition: 初版
    Description: 497面圖, 表格 : 26公分;
    Subject: 市場學 -
    Subject: 旅遊業管理 -
    Subject: 餐旅管理 -
    ISBN: 978-986-7239-64-8
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