Bowen, Gordon, (1950-)
Overview
            | Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
          
                  
                    Computer-mediated marketing strategies : = social media and online brand communities /
                  
                  by: 
                  Ozuem, Wilson, (1974-); Bowen, Gordon, (1950-); IGI Global,
                  (Language materials, printed)
                  
                  
                
                  
                    Leveraging computer-mediated marketing environments
                  
                  by: 
                  Ozuem, Wilson, (1974-); Bowen, Gordon, (1950-)
                  (Language materials, printed)
                  
                  
                
                  
                    Competitive social media marketing strategies
                  
                  by: 
                  Bowen, Gordon, (1950-); Ozuem, Wilson, (1974-); IGI Global,
                  (Language materials, printed)