語系
Rossi, Patricia.
概要
作品: | 8 作品在 2 項出版品 1 種語言 |
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書目資訊
Marketing at the confluence between entertainment and analytics = proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress /
by:
Workshop on the Preservation of Stability under Discretization ((2001 :); SpringerLink (Online service); Rossi, Patricia.
(書目-語言資料,印刷品)
Marketing Transformation: Marketing Practice in an Ever Changing World = Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) /
by:
Rossi, Patricia.; SpringerLink (Online service); Krey, Nina.
(書目-語言資料,印刷品)
, [http://id.loc.gov/vocabulary/relators/edt]
Boundary blurred = a seamless customer experience in virtual and real spaces : proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference /
by:
Krey, Nina.; SpringerLink (Online service); Rossi, Patricia.; Academy of Marketing Science Annual Conference ((2018 :)
(書目-語言資料,印刷品)
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces = Proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference /
by:
SpringerLink (Online service); Krey, Nina.; Rossi, Patricia.
(書目-語言資料,印刷品)
, [http://id.loc.gov/vocabulary/relators/edt]
Finding New Ways to Engage and Satisfy Global Customers = Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC) /
by:
SpringerLink (Online service); Krey, Nina.; Rossi, Patricia.
(書目-語言資料,印刷品)
, [http://id.loc.gov/vocabulary/relators/edt]
Back to the Future: Using Marketing Basics to Provide Customer Value = Proceedings of the 2017 Academy of Marketing Science (AMS) Annual Conference /
by:
Krey, Nina.; SpringerLink (Online service); Rossi, Patricia.
(書目-語言資料,印刷品)
, [http://id.loc.gov/vocabulary/relators/edt]
主題
Market research.
Business Strategy/Leadership.
Call Center/Customer Service.
Customer Relationship Management.
Internet marketing.
Market Research/Competitive Intelligence.
Marketing
Business and Management.
Big Data/Analytics.
Customer relations—Management.
Motivation research (Marketing).
Consumer Behavior.
Online Marketing/Social Media.
Big data.