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Kim, Taemin.

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Works: 0 works in 0 publications in 0 languages
Titles
Unintended Negative Effects of the Warmth Advertising Appeal on Brand Competence and Brand Attitude : = A Compensation Effect between Brand Warmth and Competence. by: University of Minnesota.; Kim, Taemin.; ProQuest Information and Learning Co. (Language materials, manuscript)
 
 
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