Languages
Herstatt, Cornelius.
Overview
| Works: | 2 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Aiming big with small cars = emergence of a lead market in India /
by:
Herstatt, Cornelius.; SpringerLink (Online service); Tiwari, Rajnish.; India
(Language materials, printed)
Lead market India = key elements and corporate perspectives for frugal innovations /
by:
Tiwari, Rajnish.; SpringerLink (Online service); Herstatt, Cornelius.
(Language materials, printed)
Frugal Innovation in Healthcare = How Targeting Low-Income Markets Leads to Disruptive Innovation /
by:
Ramdorai, Aditi.; SpringerLink (Online service); Herstatt, Cornelius.
(Language materials, printed)
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The silver market phenomenon = business opportunities in an era of demographic change /
by:
Kohlbacher, Florian.; SpringerLink (Online service); Herstatt, Cornelius.
(Language materials, printed)
The silver market phenomenon = marketing and innovation in the aging society /
by:
SpringerLink (Online service); Herstatt, Cornelius.; Kohlbacher, Florian.
(Language materials, printed)
Subjects
Emerging Markets/Globalization.
Industrial management.
Technological innovations
Health services administration.
Markets.
Social policy.
Health care management.
Innovation/Technology Management.
Health economics.
Business Strategy/Leadership.
Social Policy.
Labor Economics.
Population Economics.
Compact cars
Population aging
R & D/Technology Policy.
Globalization.
Management/Business for Professionals.
Older consumers
Economics/Management Science.
Markets
India
Automotive Engineering.
Marketing
Business and Management.
Management.
Health Care Management.
Demography.
Automobile industry and trade
Health Economics.