Scranton, Philip.
Overview
| Works: | 1 works in 0 publications in 0 languages | |
|---|---|---|
Titles
The rise of marketing and market research
by:
Scranton, Philip.; Spiekermann, Uwe, (1963-); Berghoff, Hartmut.
(Language materials, printed)
Enterprise, Organization, and Technology in China = A Socialist Experiment, 1950−1971 /
by:
Scranton, Philip.; SpringerLink (Online service)
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
Business Practice in Socialist Hungary, Volume 1 = Creating the Theft Economy, 1945–1957 /
by:
SpringerLink (Online service); Scranton, Philip.
(Language materials, printed)
, [http://id.loc.gov/vocabulary/relators/aut]
Subjects
Industrial management.
BUSINESS & ECONOMICS / Marketing / General
Innovation/Technology Management.
BUSINESS & ECONOMICS / Sales & Selling / General
Business Strategy/Leadership.
Business Ethics.
Marketing research
New business enterprises.
BUSINESS & ECONOMICS / Commerce
Economic history.
Business Strategy and Leadership.
Marketing
Management.
Leadership.
Strategic planning.
China—History.
History of China.
Entrepreneurship.
Business ethics.