國立虎尾科技大學 |

Luxury Tourism = Market Trends, Changing Paradigms, and Best Practices /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Luxury Tourism/ edited by Roland Conrady, David Ruetz, Marc Aeberhard.
其他題名:	Market Trends, Changing Paradigms, and Best Practices /
其他作者:	Aeberhard, Marc.
面頁冊數:	XII, 323 p. 38 illus., 30 illus. in color.online resource. :
Contained By:	Springer Nature eBook
標題:	Branding. -
電子資源:	https://doi.org/10.1007/978-3-030-59893-8
ISBN:	9783030598938

Luxury Tourism = Market Trends, Changing Paradigms, and Best Practices /
Luxury TourismMarket Trends, Changing Paradigms, and Best Practices /[electronic resource] :edited by Roland Conrady, David Ruetz, Marc Aeberhard. - 1st ed. 2020. - XII, 323 p. 38 illus., 30 illus. in color.online resource. - Tourism, Hospitality & Event Management,2510-4993. - Tourism, Hospitality & Event Management,.

Introduction -- Development of the macro environment of the (luxury) tourism market -- Analysis of the luxury phenomenon -- Behavioral explanations of luxury consumption -- Marketing management of luxury providers -- Luxury and the tourism offer -- Luxury relevance of selected megatrends in tourism -- Analysis, design and future perspectives of luxury features -- Case Studies and Best Practice Examples of Luxury Tourism -- Summary and outlook.

Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism.

ISBN: 9783030598938

Standard No.: 10.1007/978-3-030-59893-8doiSubjects--Topical Terms:

1141082
Branding.

LC Class. No.: G149-180

Dewey Class. No.: 338.4791

Luxury Tourism = Market Trends, Changing Paradigms, and Best Practices /
LDR:02669nam a22003975i 4500 001 1022392
003 DE-He213
005 20201031191658.0
007 cr nn 008mamaa
008 210318s2020 gw | s |||| 0|eng d
020 $a 9783030598938 $9 978-3-030-59893-8
024 7 $a 10.1007/978-3-030-59893-8 $2 doi
035 $a 978-3-030-59893-8
050 4 $a G149-180
072 7 $a KNS $2 bicssc
072 7 $a BUS081000 $2 bisacsh
082 0 4 $a 338.4791 $2 23
245 1 0 $a Luxury Tourism $h [electronic resource] : $b Market Trends, Changing Paradigms, and Best Practices / $c edited by Roland Conrady, David Ruetz, Marc Aeberhard.
250 $a 1st ed. 2020.
264 1 $a Cham : $b Springer International Publishing : $b Imprint: Springer, $c 2020.
300 $a XII, 323 p. 38 illus., 30 illus. in color. $b online resource.
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
347 $a text file $b PDF $2 rda
490 1 $a Tourism, Hospitality & Event Management, $x 2510-4993
505 0 $a Introduction -- Development of the macro environment of the (luxury) tourism market -- Analysis of the luxury phenomenon -- Behavioral explanations of luxury consumption -- Marketing management of luxury providers -- Luxury and the tourism offer -- Luxury relevance of selected megatrends in tourism -- Analysis, design and future perspectives of luxury features -- Case Studies and Best Practice Examples of Luxury Tourism -- Summary and outlook.
520 $a Over the past two decades, through unprecedented levels of prosperity and changing values, luxury tourism has transformed into a new consumption pattern. This book analyzes the topic in detail with contributions from both recognized scientists and prominent executives in the luxury business. It shows how the concept of luxury has shifted from material to immaterial dimensions, and outlines new trends that will shape the luxury market in the future. The content includes carefully selected leading examples from the most important segments of the tourism market, along with concrete recommendations and best practices. Sharing unique insights, the book is a must-read for those working in the tourism industry, as well as lecturers and university students of tourism.
650 2 4 $a Branding. $3 1141082
650 2 4 $a Consumer Behavior. $3 1004798
650 2 4 $a Luxury. $3 839616
650 1 4 $a Tourism Management. $3 1062256
650 0 $a Branding (Marketing). $3 571741
650 0 $a Motivation research (Marketing). $3 1279600
650 0 $a Luxury goods industry. $3 931529
650 0 $a Management. $3 558618
650 0 $a Tourism. $3 558888
700 1 $a Aeberhard, Marc. $e editor. $4 edt $4 http://id.loc.gov/vocabulary/relators/edt $3 1309769
700 1 $a Ruetz, David. $e editor. $4 edt $4 http://id.loc.gov/vocabulary/relators/edt $3 1309768
700 1 $a Conrady, Roland. $4 edt $4 http://id.loc.gov/vocabulary/relators/edt $3 679347
710 2 $a SpringerLink (Online service) $3 593884
773 0 $t Springer Nature eBook
776 0 8 $i Printed edition: $z 9783030598921
776 0 8 $i Printed edition: $z 9783030598945
776 0 8 $i Printed edition: $z 9783030598952
830 0 $a Tourism, Hospitality & Event Management, $x 2510-4993 $3 1283604
856 4 0 $u https://doi.org/10.1007/978-3-030-59893-8
912 $a ZDB-2-BUM
912 $a ZDB-2-SXBM
950 $a Business and Management (SpringerNature-41169)
950 $a Business and Management (R0) (SpringerNature-43719)