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International Student Mobility and Access to Higher Education

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	International Student Mobility and Access to Higher Education/ by Or Shkoler, Edna Rabenu, Paul M.W. Hackett, Paul M. Capobianco.
作者:	Shkoler, Or.
其他作者:	Rabenu, Edna.
面頁冊數:	XIII, 239 p. 12 illus., 11 illus. in color.online resource. :
Contained By:	Springer Nature eBook
標題:	Higher education. -
電子資源:	https://doi.org/10.1007/978-3-030-44139-5
ISBN:	9783030441395

International Student Mobility and Access to Higher Education
Shkoler, Or.

International Student Mobility and Access to Higher Education[electronic resource] /by Or Shkoler, Edna Rabenu, Paul M.W. Hackett, Paul M. Capobianco. - 1st ed. 2020. - XIII, 239 p. 12 illus., 11 illus. in color.online resource. - Marketing and Communication in Higher Education. - Marketing and Communication in Higher Education.

1. Defining international student mobility and higher education -- 2. Background and characteristics of international student mobility and access to higher education -- 3. The reasons for international student mobility -- 4. Marketing standpoints of international students -- 5. Recommendations and remedies.

This book offers a comprehensive look into issues and trends driving international student mobility as the phenomenon becomes increasingly prevalent worldwide. Chapters first present an expanded definition of student mobility in the context of internationalization and go on to discuss the underlying motivations, issues, and challenges students face in attaining successful outcomes. The authors employ marketing concepts to illustrate ideas and recommendations for better attracting and integrating international students into academic institutions abroad with the goal of greater satisfaction for students and improved profitability for the universities they attend.

ISBN: 9783030441395

Standard No.: 10.1007/978-3-030-44139-5doiSubjects--Topical Terms:

1148448
Higher education.

LC Class. No.: LB2300-2799.3

Dewey Class. No.: 378

International Student Mobility and Access to Higher Education
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