國立虎尾科技大學 |

Engagement of Intercultural Project Customers = A Relational Model /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Engagement of Intercultural Project Customers/ by Patrick Lückmann.
其他題名:	A Relational Model /
作者:	Lückmann, Patrick.
面頁冊數:	XXVI, 263 p. 35 illus., 31 illus. in color.online resource. :
Contained By:	Springer Nature eBook
標題:	Diversity Management/Women in Business. -
電子資源:	https://doi.org/10.1007/978-3-030-39485-1
ISBN:	9783030394851

Engagement of Intercultural Project Customers = A Relational Model /
Lückmann, Patrick.

Engagement of Intercultural Project CustomersA Relational Model /[electronic resource] :by Patrick Lückmann. - 1st ed. 2020. - XXVI, 263 p. 35 illus., 31 illus. in color.online resource. - Contributions to Management Science,1431-1941. - Contributions to Management Science,.

Introduction to Intercultural Project Customer Engagement -- Theory in Intercultural Project Customer Engagement.-Qualitative Analysis: Intercultural Project Customer Engagement -- Delphi Survey: Intercultural Project Customer Engagement -- Intercultural Project Customer Engagement.

This book examines the effective and appropriate integration of project customers in intercultural settings. It first presents the theoretical background and the state of the art in intercultural project stakeholder management. The book then describes the use of qualitative and quantitative (Delphi survey) methods to produce a dataset, and the development of a relational model for customer engagement in intercultural projects based on this dataset. The book can be used to inform future research in the area of international project management, while also serving as a guide for project management practitioners who need to engage culturally diverse users, sponsors and customers.

ISBN: 9783030394851

Standard No.: 10.1007/978-3-030-39485-1doiSubjects--Topical Terms:

1141049
Diversity Management/Women in Business.

LC Class. No.: HD69.P75

Dewey Class. No.: 658.404

Engagement of Intercultural Project Customers = A Relational Model /
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