國立虎尾科技大學 |

Platform Business Models = Frameworks, Concepts and Design /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Platform Business Models/ by R. Srinivasan.
其他題名:	Frameworks, Concepts and Design /
作者:	Srinivasan, R.
面頁冊數:	XVII, 346 p. 83 illus., 71 illus. in color.online resource. :
Contained By:	Springer Nature eBook
標題:	Business IT Infrastructure. -
電子資源:	https://doi.org/10.1007/978-981-16-2838-2
ISBN:	9789811628382

Platform Business Models = Frameworks, Concepts and Design /
Srinivasan, R.

Platform Business ModelsFrameworks, Concepts and Design /[electronic resource] :by R. Srinivasan. - 1st ed. 2021. - XVII, 346 p. 83 illus., 71 illus. in color.online resource. - Management for Professionals,2192-810X. - Management for Professionals,.

Chapter 1. Introduction -- Chapter 2. Network effects -- Chapter 3. FaircentTM: Powering P2P Lending Revolution -- Chapter 4. Value creation in platforms -- Chapter 5. Swiggy™, Foodora™, and Yelp™: Hyperlocal Platforms -- Chapter 6. Network mobilization -- Chapter 7. Bharatmatrimony.com -- Chapter 8. Just Dial Limited -- Chapter 9. Practo -- Chapter 10. Pricing and subsidies -- Chapter 11. Zomato™ Gold: Platform Overreach -- Chapter 12. Platform architecture -- Chapter 13. Delhivery: Leveraging the Platform -- Chapter 14. Winner-takes-all dynamics -- Chapter 15. Tally Solutions Pvt. Ltd.: Orchestrating the Ecosystem.

This book introduces platform firms as unique business models. Leveraging on the early literature on network economics and strategy frameworks, this book explores how platform business firms evolve in the modern business world. Taking a strategic perspective, this book engages the reader with core concepts, case studies, and frameworks for analyzing platform business firms. This book differentiates platform business firms from traditional pipeline firms; explores engagement with different actors, value creation, and operations of platforms; elucidates resources and capabilities of platform firms that provide them sustained competitive advantage; analyzes performance levers in operating platform business models, including complementarities with other business models; and discusses the sustainability of platform business models, in the face of regulatory and societal challenges, among others. The book is designed as a primer for entrepreneurs setting up and operating platform business firms, senior managers in large corporations repurposing their resources to initiate network dynamics in their businesses, early career managers, and professionals engaging with myriad platform firms for their professional and personal needs. This book intends to provide a decision-maker with a portfolio of decisions to make to create, operate, sustain, and generate value out of a platform business firm. It is also useful for policy professionals to appreciate the economics and policy implications of regulating and governing platforms in a post-digital world.

ISBN: 9789811628382

Standard No.: 10.1007/978-981-16-2838-2doiSubjects--Topical Terms:

1070169
Business IT Infrastructure.

LC Class. No.: HF54.5-54.56

Dewey Class. No.: 650

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