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Creative marketing = an extended met...

Fillis, Ian.

Creative marketing = an extended metaphor for marketing in a new age /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Creative marketing/ by Ian Fillis and Ruth Rentschler.
其他題名:	an extended metaphor for marketing in a new age /
作者:	Fillis, Ian.
其他作者:	Rentschler, Ruth,
出版者:	New York :Palgrave Macmillan, : 2005.,
面頁冊數:	xi, 161 p. :ill. :
標題:	Entrepreneurship. -
電子資源:	Click to View

Creative marketing = an extended metaphor for marketing in a new age /
Fillis, Ian.

Creative marketingan extended metaphor for marketing in a new age /[electronic resource] :by Ian Fillis and Ruth Rentschler. - New York :Palgrave Macmillan,2005. - xi, 161 p. :ill.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

559908
Entrepreneurship.
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5415.123 / .F56 2005

Dewey Class. No.: 658.8

Creative marketing = an extended metaphor for marketing in a new age /
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