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Emotion and reason in consumer behavior
~
ProQuest (Firm)
Emotion and reason in consumer behavior
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Emotion and reason in consumer behavior/ Arjun Chaudhuri.
作者:
Chaudhuri, Arjun.
出版者:
Amsterdam ;Elsevier Butterworth-Heinemann, : 2006.,
面頁冊數:
xv, 165 p. :ill. :
標題:
Consumer behavior - Psychological aspects. -
電子資源:
Click to View
Emotion and reason in consumer behavior
Chaudhuri, Arjun.
Emotion and reason in consumer behavior
[electronic resource] /Arjun Chaudhuri. - Amsterdam ;Elsevier Butterworth-Heinemann,2006. - xv, 165 p. :ill.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subjects--Topical Terms:
656845
Consumer behavior
--Psychological aspects.Index Terms--Genre/Form:
554714
Electronic books.
LC Class. No.: HF5415.32 / .C45 2006
Dewey Class. No.: 658.8/342
Emotion and reason in consumer behavior
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