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Internal marketing = the tools and c...

Rafiq, Mohammed.

Internal marketing = the tools and concepts for change /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Internal marketing/ Pervaiz K. Ahmed and Mohammed Rafiq.
其他題名:	the tools and concepts for change /
作者:	Ahmed, Pervaiz K.
其他作者:	Rafiq, Mohammed.
出版者:	Oxford :Butterworth-Heinemann, : 2002.,
面頁冊數:	x, 299 p. :ill. :
附註:	Published in association with The Chartered Institute of Marketing.
標題:	Organizational effectiveness -
電子資源:	Click to View

Internal marketing = the tools and concepts for change /
Ahmed, Pervaiz K.

Internal marketingthe tools and concepts for change /[electronic resource] :Pervaiz K. Ahmed and Mohammed Rafiq. - Oxford :Butterworth-Heinemann,2002. - x, 299 p. :ill.

Published in association with The Chartered Institute of Marketing.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

568414
Organizational effectiveness
Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5415.13 / .A46 2002

Internal marketing = the tools and concepts for change /
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650 0 $a Organizational effectiveness $3 568414
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