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Marketing made simple

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ProQuest (Firm)

Marketing made simple

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing made simple/ Geoff Lancaster, Paul Reynolds.
Author:	Lancaster, Geoffrey,
other author:	Reynolds, Paul.
Published:	Oxford :Made Simple, : 2002.,
Description:	viii, 261 p. :ill. :
Subject:	Marketing - Case studies. -
Online resource:	Click to View

Marketing made simple
Lancaster, Geoffrey,1938-

Marketing made simple[electronic resource] /Geoff Lancaster, Paul Reynolds. - Oxford :Made Simple,2002. - viii, 261 p. :ill.

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Subjects--Topical Terms:

643761
Marketing
--Case studies.Index Terms--Genre/Form:

554714
Electronic books.

LC Class. No.: HF5415 / .L36 2002

Marketing made simple
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245 1 0 $a Marketing made simple $h [electronic resource] / $c Geoff Lancaster, Paul Reynolds.
260 $a Oxford : $b Made Simple, $c 2002.
300 $a viii, 261 p. : $b ill.
504 $a Includes bibliographical references and index.
533 $a Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 0 $a Marketing $v Case studies. $3 643761 $3 727751
650 0 $a Marketing. $3 557931
655 4 $a Electronic books. $2 local $3 554714
700 1 $a Reynolds, Paul. $3 655904
710 2 $a ProQuest (Firm) $3 1133097
856 4 0 $u https://ebookcentral.proquest.com/lib/nfu/detail.action?docID=300990 $z Click to View

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