Strategic customer planning = how to...
Simmonds, Kenneth.

 

  • Strategic customer planning = how to develop and implement a strategic account plan /
  • Record Type: Language materials, printed : Monograph/item
    Title/Author: Strategic customer planning/ Alan Melkman and Ken Simmonds.
    Reminder of title: how to develop and implement a strategic account plan /
    Author: Melkman, Alan.
    other author: Simmonds, Kenneth.
    Published: London :Thorogood, : c2006.,
    Description: x, 279 p.
    Notes: At head of title: A specially commissioned report.
    Subject: Customer services. -
    Online resource: Click to View
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