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Qualitative marketing research = a c...
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Valtonen, Anu.
Qualitative marketing research = a cultural approach /
紀錄類型:
書目-語言資料,印刷品 : Monograph/item
正題名/作者:
Qualitative marketing research/ Johanna Moisander and Anu Valtonen.
其他題名:
a cultural approach /
作者:
Moisander, Johanna.
其他作者:
Valtonen, Anu.
出版者:
London ;SAGE, : 2006.,
面頁冊數:
xi, 227 p.
標題:
Qualitative research. -
電子資源:
Click to View
Qualitative marketing research = a cultural approach /
Moisander, Johanna.
Qualitative marketing research
a cultural approach /[electronic resource] :Johanna Moisander and Anu Valtonen. - London ;SAGE,2006. - xi, 227 p.
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
Subjects--Topical Terms:
562677
Qualitative research.
Index Terms--Genre/Form:
554714
Electronic books.
LC Class. No.: HF5415.2 / .M623 2006
Qualitative marketing research = a cultural approach /
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