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Handbook on tourism and social media /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Handbook on tourism and social media // edited by Dogan Gursoy, Rahul Pratap Singh Kaurav.
其他作者:	Singh Kaurav, Rahul Pratap,
出版者:	Cheltenham, UK ;Edward Elgar Publishing, : c2022.,
面頁冊數:	xi, 511 p. :ill. ; : 26 cm.;
標題:	Social media. -
ISBN:	9781800371408 (cloth) :

Handbook on tourism and social media /
Handbook on tourism and social media /edited by Dogan Gursoy, Rahul Pratap Singh Kaurav. - Cheltenham, UK ;Edward Elgar Publishing,c2022. - xi, 511 p. :ill. ;26 cm. - Research handbooks in tourism. - Research handbooks in tourism..

Includes bibliographical references and index.

Consumer behaviour and social media --Part I --

ISBN: 9781800371408 (cloth) :NT7698

LCCN: 2022931077Subjects--Topical Terms:

780265
Social media.

LC Class. No.: G156.5.I5 / H37 2022

Dewey Class. No.: 910.68/8

Handbook on tourism and social media /
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245 0 0 $a Handbook on tourism and social media / $c edited by Dogan Gursoy, Rahul Pratap Singh Kaurav.
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300 $a xi, 511 p. : $b ill. ; $c 26 cm.
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504 $a Includes bibliographical references and index.
505 2 0 $g Part I -- $t Consumer behaviour and social media -- $g Part II -- $t Destination and DMOs -- $g Part III -- $t Marketing strategies, channels, formats -- $g Part IV -- $t Travel blogs, user-generated content, reviews and E-WOM -- $g Part V -- $t Social media and decision-making -- $g Part VI -- $t Social media and food -- $g Part VII -- $t Business performance-related challenges.
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650 # 0 $a Tourism $x Management. $3 562489
650 # 0 $a Tourism $x Marketing. $3 599886
650 # 0 $a Tourism $x Information technology. $3 564786
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700 1 # $a Gursoy, Dogan, $e editor. $3 1222015
830 0 $a Research handbooks in tourism. $3 1386305