國立虎尾科技大學 |

China’s Publishing Industry in the Era of Big Data

Record Type:	Language materials, printed : Monograph/item
Title/Author:	China’s Publishing Industry in the Era of Big Data/ by Li Zhang, Junlin Qu, Jing Jie, Nannan Liang.
Author:	Zhang, Li.
other author:	Qu, Junlin.
Description:	X, 206 p. 123 illus.online resource. :
Contained By:	Springer Nature eBook
Subject:	Communication and traffic. -
Online resource:	https://doi.org/10.1007/978-981-19-0428-8
ISBN:	9789811904288

China’s Publishing Industry in the Era of Big Data
Zhang, Li.

China’s Publishing Industry in the Era of Big Data[electronic resource] /by Li Zhang, Junlin Qu, Jing Jie, Nannan Liang. - 1st ed. 2022. - X, 206 p. 123 illus.online resource. - Research Series on the Chinese Dream and China’s Development Path,2363-6874. - Research Series on the Chinese Dream and China’s Development Path,.

Chapter 1. Existing Data in Traditional Publishing Industry -- Chapter 2. Big Data in the Internet Industry and Other Emerging Industries -- Chapter 3. Characteristics of Data in the Traditional Publishing Industry and Emerging Industries including the Internet Industry -- Chapter 4. The Impact of Big Data on Traditional Publishing -- Chapter 5. Response attempts of traditional publishing industry to emerging industries such as Internet -- Chapter 6. Thoughts and Suggestions on Development of Publishing Industry in Age of Big Data.

This book introduces China’s current publishing industry in the new era, especially when facing the big challenge from social media and technology transformation. Based on the calculation for the first time, the book and overall size of the content data of publications in China, the book presents 15 cases of Chinese publishers looking for opportunities to develop business, using the technology of big data and Internet. For global readers, it may help to build an overview on China's publishing industry and business innovation cases of media companies. .

ISBN: 9789811904288

Standard No.: 10.1007/978-981-19-0428-8doiSubjects--Topical Terms:

1063110
Communication and traffic.

LC Class. No.: HE1-9900

Dewey Class. No.: 338.4730223

China’s Publishing Industry in the Era of Big Data
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