國立虎尾科技大學 |

Content Production for Digital Media = An Introduction /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Content Production for Digital Media/ by Jay Daniel Thompson, John Weldon.
其他題名:	An Introduction /
作者:	Thompson, Jay Daniel.
其他作者:	Weldon, John.
面頁冊數:	XVII, 159 p. 1 illus.online resource. :
Contained By:	Springer Nature eBook
標題:	Public Relations. -
電子資源:	https://doi.org/10.1007/978-981-16-9686-2
ISBN:	9789811696862

Content Production for Digital Media = An Introduction /
Thompson, Jay Daniel.

Content Production for Digital MediaAn Introduction /[electronic resource] :by Jay Daniel Thompson, John Weldon. - 1st ed. 2022. - XVII, 159 p. 1 illus.online resource.

Chapter 1. Social Media in Content Production -- Chapter 2. Audiences and Target Audiences -- Chapter 3. Digital Journalism -- Chapter 4. Digital Marketing -- Chapter 5. Public Relations -- Chapter 6. Online Community Management and Content Moderation -- Chapter 7. Freelancing -- Chapter 8. Vlogging -- Chapter 9. Podcasting -- Chapter 10. Let’s Get Ethical -- Chapter 11. Intellectual Property.

This book provides an introduction to digital media content production in the twenty-first century. It explores the kinds of content production that are undertaken in professions that include journalism, public relations and marketing. The book provides an insight into content moderation and addresses the legal and ethical issues that content producers face, as well as how these issues can be effectively managed. Chapters also contain interviews with media professionals, and quizzes that allow readers to consolidate the knowledge they have gathered through their reading of that chapter.

ISBN: 9789811696862

Standard No.: 10.1007/978-981-16-9686-2doiSubjects--Topical Terms:

1023006
Public Relations.

LC Class. No.: HM1206-1211

Dewey Class. No.: 302.23

Content Production for Digital Media = An Introduction /
LDR:02384nam a22004215i 4500 001 1094186
003 DE-He213
005 20220928141745.0
007 cr nn 008mamaa
008 221228s2022 si | s |||| 0|eng d
020 $a 9789811696862 $9 978-981-16-9686-2
024 7 $a 10.1007/978-981-16-9686-2 $2 doi
035 $a 978-981-16-9686-2
050 4 $a HM1206-1211
072 7 $a JHB $2 bicssc
072 7 $a JFD $2 bicssc
072 7 $a SOC052000 $2 bisacsh
072 7 $a JHB $2 thema
072 7 $a JBCT $2 thema
082 0 4 $a 302.23 $2 23
100 1 $a Thompson, Jay Daniel. $e author. $4 aut $4 http://id.loc.gov/vocabulary/relators/aut $3 1402290
245 1 0 $a Content Production for Digital Media $h [electronic resource] : $b An Introduction / $c by Jay Daniel Thompson, John Weldon.
250 $a 1st ed. 2022.
264 1 $a Singapore : $b Springer Nature Singapore : $b Imprint: Springer, $c 2022.
300 $a XVII, 159 p. 1 illus. $b online resource.
336 $a text $b txt $2 rdacontent
337 $a computer $b c $2 rdamedia
338 $a online resource $b cr $2 rdacarrier
347 $a text file $b PDF $2 rda
505 0 $a Chapter 1. Social Media in Content Production -- Chapter 2. Audiences and Target Audiences -- Chapter 3. Digital Journalism -- Chapter 4. Digital Marketing -- Chapter 5. Public Relations -- Chapter 6. Online Community Management and Content Moderation -- Chapter 7. Freelancing -- Chapter 8. Vlogging -- Chapter 9. Podcasting -- Chapter 10. Let’s Get Ethical -- Chapter 11. Intellectual Property.
520 $a This book provides an introduction to digital media content production in the twenty-first century. It explores the kinds of content production that are undertaken in professions that include journalism, public relations and marketing. The book provides an insight into content moderation and addresses the legal and ethical issues that content producers face, as well as how these issues can be effectively managed. Chapters also contain interviews with media professionals, and quizzes that allow readers to consolidate the knowledge they have gathered through their reading of that chapter.
650 2 4 $a Public Relations. $3 1023006
650 2 4 $a Digital and New Media. $3 1365797
650 2 4 $a Media and Communication. $3 1107289
650 1 4 $a Media Sociology. $3 1022352
650 0 $a Public relations. $3 557567
650 0 $a Journalism. $3 659797
650 0 $a Digital media. $3 555702
650 0 $a Communication. $3 556422
650 0 $a Mass media. $3 556421
700 1 $a Weldon, John. $e author. $1 https://orcid.org/0000-0002-8103-0636 $4 aut $4 http://id.loc.gov/vocabulary/relators/aut $3 1402291
710 2 $a SpringerLink (Online service) $3 593884
773 0 $t Springer Nature eBook
776 0 8 $i Printed edition: $z 9789811696855
776 0 8 $i Printed edition: $z 9789811696879
776 0 8 $i Printed edition: $z 9789811696886
856 4 0 $u https://doi.org/10.1007/978-981-16-9686-2
912 $a ZDB-2-SLS
912 $a ZDB-2-SXS
950 $a Social Sciences (SpringerNature-41176)
950 $a Social Sciences (R0) (SpringerNature-43726)