Language:
English
繁體中文
Help
Login
Back
Switch To:
Labeled
|
MARC Mode
|
ISBD
Modern health care marketing
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Modern health care marketing/ Gamini Gunawardane.
Author:
Gunawardane, Gamini.
Published:
Singapore ;World Scientific, : c2020.,
Description:
1 online resource.
Subject:
Medical care - Marketing. -
Online resource:
https://www.worldscientific.com/worldscibooks/10.1142/11250#t=toc
ISBN:
9789813279520
Modern health care marketing
Gunawardane, Gamini.
Modern health care marketing
[electronic resource] /Gamini Gunawardane. - 1st ed. - Singapore ;World Scientific,c2020. - 1 online resource.
Includes bibliographical references and index.
"A useful practitioner guide for those working in health care organizations Updated coverage to the recent developments in the health care industry Discussion on health care marketing issues are backed by scholarly publications, industry expert opinions, surveys, case studies and real-world best practices"--
ISBN: 9789813279520
LCCN: 2020014381Subjects--Topical Terms:
579971
Medical care
--Marketing.
LC Class. No.: RA410.56
Dewey Class. No.: 362.1068/8
National Library of Medicine Call No.: W 74.1
Modern health care marketing
LDR
:01248cam a2200289 a 4500
001
1136043
005
20240923072503.0
006
m o d
007
cr cnu---unuuu
008
241218s2020 si ob 001 0 eng
010
$a
2020014381
020
$a
9789813279520
$q
(electronic bk.)
020
$a
9789813279537
$q
(ebook other)
020
$z
9789813279513
$q
(hardcover)
035
$a
21480225
040
$a
DNLM/DLC
$b
eng
$c
DLC
041
0
$a
eng
050
0 0
$a
RA410.56
060
1 0
$a
W 74.1
082
0 0
$a
362.1068/8
$2
23
100
1
$a
Gunawardane, Gamini.
$3
1458180
245
1 0
$a
Modern health care marketing
$h
[electronic resource] /
$c
Gamini Gunawardane.
250
$a
1st ed.
260
$a
Singapore ;
$a
Hackensack, NJ :
$b
World Scientific,
$c
c2020.
300
$a
1 online resource.
504
$a
Includes bibliographical references and index.
520
$a
"A useful practitioner guide for those working in health care organizations Updated coverage to the recent developments in the health care industry Discussion on health care marketing issues are backed by scholarly publications, industry expert opinions, surveys, case studies and real-world best practices"--
$c
Provided by publisher.
588
$a
Description based on print version record.
650
0
$a
Medical care
$x
Marketing.
$3
579971
650
1 2
$a
Marketing of Health Services
$x
methods.
$3
862409
650
2 2
$a
Health Care Sector.
$3
970173
650
2 2
$a
Internationality.
$3
646042
856
4 0
$u
https://www.worldscientific.com/worldscibooks/10.1142/11250#t=toc
based on 0 review(s)
Multimedia
Reviews
Add a review
and share your thoughts with other readers
Export
pickup library
Processing
...
Change password
Login