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Airline operations and management : = a management textbook /

紀錄類型:	書目-語言資料,印刷品 : Monograph/item
正題名/作者:	Airline operations and management :/ Gerald N. Cook and Bruce G. Billig.
其他題名:	a management textbook /
作者:	Cook, Gerald N.,
其他作者:	Billig, Bruce G.,
出版者:	Abingdon, Oxon ;Routledge, : 2023.,
面頁冊數:	xvii, 394 p. :ill., maps ; : 24 cm.;
標題:	Airlines - Management. -
ISBN:	9781032268736 (cloth) :

Airline operations and management : = a management textbook /
Cook, Gerald N.,

Airline operations and management :a management textbook /Gerald N. Cook and Bruce G. Billig. - 2nd ed. - Abingdon, Oxon ;Routledge,2023. - xvii, 394 p. :ill., maps ;24 cm.

Includes bibliographical references and index.

Historical perspective -- Supply and demand for air transportation -- Route structure -- Product offering -- Flight schedule development and control -- Labor relations -- Economics and finance -- Fleet selection acquisition -- Pricing and revenue management -- Distribution -- International air transportation, policy -- Looking ahead

"Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. Updates for the second edition include: Fresh data and examples, a range of international case studies exploring real-life applications, new or increased coverage of key topics such as the pandemic, state aid and new business models, new chapters on fleet management and labor relations and HRM and lecture slides for instructors. This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area"--

ISBN: 9781032268736 (cloth) :NT7264

LCCN: 2022054235

Nat. Bib. No.: GBC353940bnb

Nat. Bib. Agency Control No.: 020989528UkSubjects--Topical Terms:

595637
Airlines
--Management.

LC Class. No.: HE9780 / .C59 2023

Dewey Class. No.: 387.7068

Airline operations and management : = a management textbook /
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300 $a xvii, 394 p. : $b ill., maps ; $c 24 cm.
504 $a Includes bibliographical references and index.
505 0 # $a Historical perspective -- Supply and demand for air transportation -- Route structure -- Product offering -- Flight schedule development and control -- Labor relations -- Economics and finance -- Fleet selection acquisition -- Pricing and revenue management -- Distribution -- International air transportation, policy -- Looking ahead
520 # $a "Airline Operations and Management: A Management Textbook presents a survey of the airline industry, with a strong managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly operations, marketing, economics and finance, to develop a comprehensive overview. It also provides readers with a solid historical background, and offers a global perspective of the industry, with examples drawn from airlines around the world. Updates for the second edition include: Fresh data and examples, a range of international case studies exploring real-life applications, new or increased coverage of key topics such as the pandemic, state aid and new business models, new chapters on fleet management and labor relations and HRM and lecture slides for instructors. This textbook is for advanced undergraduate and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area"-- $c Provided by publisher.
650 # 0 $a Airlines $x Management. $3 595637
700 1 # $a Billig, Bruce G., $e author. $3 1460313