國立虎尾科技大學 |

The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy : = The Mediating Role of Self-Determination Sense = Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang : yi zi wo jue ding gan wei zhong jie bian liang.

紀錄類型:	書目-語言資料,手稿 : Monograph/item
正題名/作者:	The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy :/
其他題名:	The Mediating Role of Self-Determination Sense = Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang : yi zi wo jue ding gan wei zhong jie bian liang.
其他題名:	Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang :
作者:	Lou, Wen.
面頁冊數:	1 online resource (106 pages)
附註:	Source: Dissertations Abstracts International, Volume: 85-11, Section: B.
Contained By:	Dissertations Abstracts International85-11B.
標題:	Home economics. -
電子資源:	click for full text (PQDT)
ISBN:	9798382493329

The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy : = The Mediating Role of Self-Determination Sense = Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang : yi zi wo jue ding gan wei zhong jie bian liang.
Lou, Wen.

The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy :The Mediating Role of Self-Determination Sense = Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang : yi zi wo jue ding gan wei zhong jie bian liang.Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang :yi zi wo jue ding gan wei zhong jie bian liang. - 1 online resource (106 pages)

Source: Dissertations Abstracts International, Volume: 85-11, Section: B.

Thesis (D.B.A.)--Arizona State University, 2024.

Includes bibliographical references

With the rapid development of information technology and the rise of the Internet+ era, the sharing economy has fundamentally changed people's lives and consumption patterns, and has also reshaped the process of value co-creation between enterprises and customers. In the sharing economy, enterprises no longer play the dominant role; instead, they have evolved into platforms that provide support and services for users. In this economy, users not only determine the profitability and reputation of enterprises but also create substantial value through the exchange of usage rights to idle resources and interactions both online and offline. Therefore, studying the value co-creation behavior of bilateral users on sharing service platforms is of significant necessity for enterprise development.This research aims to explore the impact mechanism of bilateral user value co-creation on customer value in sharing service platforms. Through the analysis and summarization of literature, a theoretical model of bilateral user value co-creation and customer value in the context of the sharing economy has been established. The research subjects include users of the homestay/inn platform on Ctrip, as well as users of other types of sharing platforms, such as Lazy Housekeeping, LoveChef, Didi and Airbnb. In the empirical part, questionnaires were designed and sample data was collected through the Questionnaire Star platform. SPSS 25 and AMOS 23 data analysis software were used to perform reliability and validity analysis and correlation analysis of the scales. Multivariate regression analysis was employed to investigate the impact of bilateral user value co-creation on various aspects of customer value. Additionally, the Bootstrap method was used to test the mediating roles of relevant factors.Through the above research methods, we will be able to have an in-depth understanding of the impact mechanism of two-sided user value co-creation on customer value of the shared service platform and obtain more comprehensive and concrete research findings. I believe that the findings of this study will have important implications for the theory and practice in the domain of sharing economy.

Electronic reproduction.
Ann Arbor, Mich. :
ProQuest,
2024

Mode of access: World Wide Web

ISBN: 9798382493329Subjects--Topical Terms:

568501
Home economics.
Subjects--Index Terms:

Customer valueIndex Terms--Genre/Form:

554714
Electronic books.

The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy : = The Mediating Role of Self-Determination Sense = Gong xiang jing ji bei jing xia xiao fei zhe gong chuang jia zhi, ping tai fu wu zhi liang dui gu ke zhong cheng du de ying xiang : yi zi wo jue ding gan wei zhong jie bian liang.
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500 $a Advisor: Shao, Benjamin;Hu, Jie.
502 $a Thesis (D.B.A.)--Arizona State University, 2024.
504 $a Includes bibliographical references
520 $a With the rapid development of information technology and the rise of the Internet+ era, the sharing economy has fundamentally changed people's lives and consumption patterns, and has also reshaped the process of value co-creation between enterprises and customers. In the sharing economy, enterprises no longer play the dominant role; instead, they have evolved into platforms that provide support and services for users. In this economy, users not only determine the profitability and reputation of enterprises but also create substantial value through the exchange of usage rights to idle resources and interactions both online and offline. Therefore, studying the value co-creation behavior of bilateral users on sharing service platforms is of significant necessity for enterprise development.This research aims to explore the impact mechanism of bilateral user value co-creation on customer value in sharing service platforms. Through the analysis and summarization of literature, a theoretical model of bilateral user value co-creation and customer value in the context of the sharing economy has been established. The research subjects include users of the homestay/inn platform on Ctrip, as well as users of other types of sharing platforms, such as Lazy Housekeeping, LoveChef, Didi and Airbnb. In the empirical part, questionnaires were designed and sample data was collected through the Questionnaire Star platform. SPSS 25 and AMOS 23 data analysis software were used to perform reliability and validity analysis and correlation analysis of the scales. Multivariate regression analysis was employed to investigate the impact of bilateral user value co-creation on various aspects of customer value. Additionally, the Bootstrap method was used to test the mediating roles of relevant factors.Through the above research methods, we will be able to have an in-depth understanding of the impact mechanism of two-sided user value co-creation on customer value of the shared service platform and obtain more comprehensive and concrete research findings. I believe that the findings of this study will have important implications for the theory and practice in the domain of sharing economy.
520 $a 随着信息技术的迅猛发展和互联网+时代的兴起，共享经济已经彻底改变了人们的生活和消费方式，同时也重新塑造了企业与顾客之间的价值共创过程。共享经济中企业不再是主导角色，而是演变成了为用户提供支持和服务的平台，共享经济中，用户不仅决定了企业的盈利能力和平台的声誉，还通过交易闲置资源的使用权以及线上和线下的互动创造了丰富的价值。因此，对于研究共享服务平台上双边用户的价值共创行为，对企业发展具有重要的必要性。本研究旨在探讨共享服务平台双边用户价值共创对顾客价值的影响机制。通过对文献的研究分析和总结，我建立了共享经济背景下双边用户价值共创和顾客价值的理论模型。调研对象涵盖了携程旅行平台的民宿/客栈用户，以及其他类型的共享平台用户，如懒人家政、爱大厨以及滴滴出行和Airbnb等。实证部分，我设计问卷并在问卷星平台收集样本数据，运用SPSS 25和AMOS 23数据分析软件对量表进行信效度以及相关性的分析。使用多元回归分析来探究双边用户的价值共创对顾客价值各个方面产生的影响。并使用Bootstrap方法检验相关因素的中介作用。通过以上研究方法，我们将能够深入了解共享服务平台双边用户价值共创对顾客价值的影响机制，并获得更全面和具体的研究结果。我相信这项研究的发现将对共享经济领域的理论和实践具有重要的启示意义。
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653 $a Value co-creation
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880 1 4 $6 245-01/$1 $a The Impact of Consumer Co-Creation Value and Platform Service Quality on Customer Loyalty in the Context of the Sharing Economy : $b The Mediating Role of Self-Determination Sense = 共享经济背景下消费者共创价值、平台服务质量对顾客忠诚度的影响 : 以自我决定感为中介变量.
880 3 1 $6 246-02/$1 $a 共享经济背景下消费者共创价值、平台服务质量对顾客忠诚度的影响 : $b 以自我决定感为中介变量.